NII COMMEY HANDWRITING

  In the fight against what has become a global threat, scientists and researchers in Africa must recognise and embrace the power of strategic communication in disseminating their findings and engaging with diverse stakeholders. While scientific discoveries play a crucial role in shaping policies and interventions, their impact is significantly diminished if they are not effectively communicated to governments, industries, communities, and the general public. Climate change, in particular, demands a well-coordinated communication approach that bridges the gap between research and real-world action. Africa is at the frontline of the climate crisis, experiencing rising temperatures, unpredictable rainfall patterns, and extreme weather events that threaten livelihoods and food security. Yet, the continent is often underrepresented in global climate discourse, with narratives shaped by external actors rather than Africans themselves. Strategic communication has the ability to tra...